New regulations have been implemented, ushering in new changes in the food delivery market

2026-06-03

On June 1st, the "Regulations on the Supervision and Management of the Implementation of Main Responsibility for Food Safety by Online Catering Service Operators" were officially implemented. As an important support for people's livelihood consumption, the scale of China's food delivery market is expected to exceed 1.4 trillion yuan. What new changes will the food delivery market see with the implementation of the new regulations? Compliant operation, helping merchants develop in a healthy way - On the afternoon of the 1st, the reporter visited a merchant in Taiyuan, Shanxi Province who is currently operating. This brand mainly sells spicy hotpot and has more than 200 physical dine in restaurants offline, while also conducting online delivery services simultaneously. The reporter found that merchants have implemented the relevant requirements of the new regulations in prominent places in their stores and on the home pages of food delivery platforms. The online and offline store names are completely consistent, and the qualification information such as business license, food business license, actual operating address, and health certificate of employees are clear at a glance. Ms. Mao, the person in charge of this merchant, told reporters that they are currently mainly registered and operating on platforms such as Taobao flash purchase. Since the end of May, the platform has tagged them as "dine in restaurants" and given them priority display in core positions such as homepage recommendations and search rankings. The new regulations propose that the catering service providers of the website should open the catering food processing and production process to the public and accept social supervision through "Internet plus+bright kitchen" and other ways. The reporter saw at the "Caixiaodi" point in the third gathering area of the Grand Canal Quality Waimai in Gongshu District, Hangzhou, Zhejiang that more than 20 takeout stalls were cleaned and tidy after being organized. All registered merchants have installed "Sunshine Kitchen", which connects the entire process from ingredient cleaning to packaging and serving to the supervision platform and delivery app. Consumers can view the kitchen situation in real time. After the implementation of the new regulations, the Gongshu District Market Supervision Bureau in Hangzhou will actively communicate with food delivery platforms to promote the establishment of separate signs for the Grand Canal quality food delivery gathering area, allowing consumers to recognize it at a glance. Strengthening supervision to make consumers feel more at ease - the changes brought about by the new regulations have been first perceived by high-frequency takeaway consumers such as office workers and college students. On the evening of the 1st, Li Zhenglun, an office worker in Xi'an, Shaanxi, habitually opened the food delivery app to prepare for ordering, and the brand with the green "dine in restaurant" exclusive tag on the page became his first choice. After opening a noodle shop, he clicked to enter the real-time live broadcast of "Bright Kitchen and Stove". Watching the kitchen chef skillfully prepare dishes with masks and gloves on, the steamy scene not only increases one's appetite, but also makes one feel at ease and at ease. ”As he placed the order, he sighed, "I hope this visible and trustworthy state can be maintained for a long time." The new regulations specify that local market supervision and management departments at or above the county level should strengthen supervision and inspection of food safety in online catering services. Ms. Yu, who lives in Zhejiang, was immediately attracted by a brand new food safety seal at the sealing of the food delivery bag she received from the delivery guy. Below this small seal, there are clearly printed the consumer service QR code and complaint hotline of the local market supervision bureau. The person in charge of the catering department of Gongshu District Market Supervision Bureau in Hangzhou City, Zhejiang Province, introduced: "We hope to provide consumers with a faster and more direct feedback channel. Whether it is sharing consumption experience, proposing improvement suggestions, or complaining about problems, consumers can scan the QR code or call the hotline to enter the 'Quality Takeout Consumption Service Hotline' and directly report the situation." AI empowerment and weaving of a food safety protection network - In a restaurant on Longhu Tianjie in Yizhuang, Beijing, Mr. Yang, the manager, received a 'violation reminder' on his mobile phone. This is a violation prompt of "dirty walls and floors" sent by the AI inspection system of the Meituan food delivery platform "Mingchu Liangzao". After checking the prompt, Mr. Yang realized that the meat residue on the frying pan was not cleaned up in time and was detected by AI. ”Subsequently, he and several employees immediately wiped the workbench and cleaned the ground. Not only platforms, but also some places have introduced AI to strengthen the supervision and management of food safety in online catering services. Zhejiang Province has established a vertical large-scale model of "Mingchu AI", independently developing four core algorithms: video diagnosis, environmental assessment, mouse trace recognition, and operation standards, to implement "static+dynamic" inspections of merchant kitchens. The head of the Food Safety Supervision and Management Department of the Zhejiang Provincial Market Supervision Bureau said, "This measure will help promote the evaluation of kitchen environment from 'experience based' to 'quantifiable', and achieve accurate warning and closed-loop disposal of kitchen risks

Edit:Chenjie    Responsible editor:Linian

Source:people.com.cn

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