Sci-Tech

Seize the New Opportunities of "Artificial Intelligence+Consumption"

2025-02-18   

Boosting consumption is an important lever for expanding domestic demand, and "artificial intelligence+consumption" is a key direction among them. At present, it is urgent to strengthen technology research and application, continuously improve the legal and regulatory system and standard system, and continuously enhance market promotion and consumer guidance to promote "artificial intelligence+consumption". The recently held executive meeting of the State Council proposed to strengthen the leadership of consumer brands, support the accelerated development of new consumption, promote "artificial intelligence+consumption", healthy consumption, etc., and continue to create new consumer products, new scenarios, and new hotspots. This move is based on the current economic development needs and the rapid development of artificial intelligence technology, which will promote the optimization and upgrading of consumption structure, further unleash the potential of domestic demand, and help China's economy achieve high-quality development. Since the beginning of 2025, "artificial intelligence+consumption" has become a hot topic. The Ministry of Commerce has proposed to continue to collaborate in promoting the special action to boost consumption, and promoting "artificial intelligence+consumption" is an important direction for cultivating new types of consumption. At the same time, various regions are constantly refining and implementing it. Shandong Province has proposed to focus on implementing a new consumption leap project, attach great importance to the development of live streaming e-commerce, promote "artificial intelligence+consumption", and ignite a new engine of economic growth. Anhui Province has proposed to focus on promoting "artificial intelligence+consumption", creating a number of characteristic industry belt live streaming e-commerce bases, and promoting the construction of digital nomad bases. Against the backdrop of challenges facing global economic recovery, China's economic development urgently needs to achieve stable growth by expanding domestic demand. Boosting consumption is an important lever for expanding domestic demand, and "artificial intelligence+consumption" is a key direction among them. From a technical perspective, artificial intelligence, as the core of a new round of technological revolution, is accelerating the intelligent upgrading of the consumer sector. From the perspective of market demand, with the continuous maturity of AI technology, its application prospects in the consumer field are broad, and it is expected to become an important growth point in the future consumer market. The current development of "artificial intelligence+consumption" has many favorable conditions. From the perspective of stimulating consumption potential, "artificial intelligence+consumption" has created new consumption scenarios and hotspots, providing consumers with more convenient and interesting shopping experiences. From the perspective of promoting industrial upgrading, the application of artificial intelligence technology has facilitated the transformation and upgrading of traditional industries, driving the emergence of new technologies, products, and formats. At the same time, the development of "artificial intelligence+consumption" also faces problems such as insufficient intelligence level and insufficient technological maturity. Consumers' concerns about data security and privacy protection, as well as the challenges faced by enterprises in market promotion, cannot be ignored. This is also an urgent issue that needs to be addressed in promoting the integration of artificial intelligence and consumption. Firstly, we need to strengthen technology research and application. We should increase support for the research and development of artificial intelligence technology, encourage enterprises to carry out technological research and application innovation through policy guidance and financial support. At the same time, promote the integration of industry, academia, and research among enterprises, universities, and research institutions, and enhance their technological research and application capabilities. Secondly, continuously improve the legal regulations and standard system. Establish a comprehensive legal and regulatory system to safeguard consumers' data security and privacy rights. Develop unified technical standards to standardize the application of artificial intelligence technology in the consumer sector. Once again, promote industrial upgrading and coordinated development. By promoting the integration and cooperation of upstream and downstream enterprises in the industrial chain, a collaborative development industrial ecosystem is formed. We also need to support enterprises in providing manufacturing outsourcing services, promote the application of smart factories, and enhance the level of intelligent factory operation and management. Finally, we will continue to strengthen market promotion and consumer guidance. On the one hand, policy measures such as consumer subsidies and tax incentives can stimulate consumers' willingness to purchase. On the other hand, continuously strengthening the leadership of consumer brands and supporting enterprises to enhance product awareness and reputation through brand building, market promotion, and other means. Currently, a new round of global technological revolution and industrial transformation is accelerating and profoundly changing the way humans produce and live. Promoting technological innovation and application to benefit more consumers with cutting-edge technological achievements has become one of the focuses of promoting consumption. The combination of artificial intelligence and consumption is still in the initial stage of continuous exploration. We should seize the opportunity and promote the healthy development of "artificial intelligence and consumption" by continuously strengthening measures. (New Society)

Edit:He Chuanning Responsible editor:Su Suiyue

Source:ECONOMIC DAILY

Special statement: if the pictures and texts reproduced or quoted on this site infringe your legitimate rights and interests, please contact this site, and this site will correct and delete them in time. For copyright issues and website cooperation, please contact through outlook new era email:lwxsd@liaowanghn.com

Recommended Reading Change it

Links