As a "hot" IP in the recent trendy gaming market, LABUBU undoubtedly ranks among the top. This grinning "ugly and cute" little monster image has attracted a lot of attention. However, after the explosion, there have also been a large number of blind box "scalpers" speculating on prices in the market. They engage in offline grabbing and online "technology" grabbing, and instead resell at several times or even dozens of times the original price. Blind box "scalpers" make a lot of money. As a new business model, blind box economy has attracted a large number of consumers' attention and participation with its unique consumption pattern. However, with the continuous expansion of the market, some legal "blind spots" have gradually emerged, especially the rampant phenomenon of "scalpers", which seriously disrupts market order and infringes on consumer rights. The emergence of blind box scalpers is a manifestation of market profit seeking behavior. In the blind box economy, due to limited release or high collectible value of some products, "scalpers" hoard them through methods such as buying and exchanging boxes, and then resell them at high prices to make huge profits. This behavior not only makes it difficult for ordinary consumers to fairly purchase their desired products, but also drives up the market price of blind boxes, disrupting the normal supply and demand relationship in the market. Any behavior that disrupts market order and infringes upon consumer rights should be subject to legal sanctions. At present, to address the problem of blind box scalpers, it is necessary to fundamentally solve the problem and further crack the "blind spots" of the rule of law. Firstly, it is necessary to strengthen legislation and regulation. At present, the laws and regulations regulating the blind box economy are not yet perfect, and there are certain regulatory gaps. It is urgent for relevant parties to timely formulate and improve targeted regulatory rules, clarify key information such as quality standards, sales methods, and extraction probabilities of blind box products, and protect consumers' right to know and fair trade. Secondly, the legal nature of "scalping" behavior needs to be further clarified, and corresponding punishment measures need to be formulated to increase the cost of illegal activities. Thirdly, operators should also assume social responsibility, consciously abide by existing laws and regulations, fully inform consumers of detailed information about relevant products, avoid misleading consumption, and actively cooperate with regulatory authorities to jointly maintain market order and create a good consumption environment. In addition, consumers should also enhance their legal awareness and rational consumption concept, fully understand the uncertain characteristics of blind boxes, pay attention to preventing merchant marketing tactics when purchasing, and act according to their own economic ability and consumption demand, without blindly following the trend and comparing themselves. When discovering that one's own rights have been damaged, one should promptly report and seek help. Addressing the issue of blind box scalpers is not only necessary to maintain market order and consumer rights, but also a necessary requirement for promoting the healthy development of the blind box economy. Efforts should be made in various aspects, such as strengthening legislation and regulation, enhancing the responsibility of operators, and improving consumers' legal awareness, in order to create a favorable legal environment for the development of the blind box economy and promote its healthy and orderly development track. (New Society)
Edit:XieYing Responsible editor:ZhangYang
Source:chinanews.com.cn
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