The World Expo reflects Guangdong's transformation process
2025-07-11
In the midst of summer, the sustained high temperatures cannot dampen the enthusiasm of visitors to the Osaka World Expo in Japan. On June 30th, 79 days after the opening of the 2025 Osaka World Expo, the organizers announced that the number of visitors had exceeded 10 million. Chen Laifa, the representative inheritor of Puning Yingge National Intangible Cultural Heritage and coach of Puning Nanshan Yingge Team, has been organizing performance photos taken at the Osaka World Expo in recent days, planning to hang them at the Yingge Base as a commemoration. At the Guangdong Activity Week held from June 27th to 29th, he led his team to contribute 3 days of exciting English song and dance performances. At this event week with the theme of "Green and Beautiful Guangdong, Smart and Creative Future", a series of economic, trade, cultural, technological, and tourism exchange activities were held successively, attracting over 30000 global tourists to visit the China Pavilion. Since the 2010 Shanghai World Expo, Guangdong has been deeply involved in this international event for six consecutive "activity weeks". Chen Xiaofeng, President of the Guangdong Provincial Council for the Promotion of International Trade, stated that this year's Osaka World Expo Guangdong Activity Week systematically showcased the fruitful achievements in ecological civilization construction, technological innovation driven and other fields, introducing an open, innovative and charming Guangdong to the world. High tech provides solutions for future life. Since the first World's Fair in London, UK in 1851, it has been an important event showcasing human scientific and technological achievements. From steam engines, electric lights, televisions to subways, ice cream... Major innovations and inventions in various eras of modern industrial civilization have almost all entered people's lives through the World Expo. And the Guangdong people who dared to take the lead also left their own traces in the history of the World Expo: at the first London World Expo, Guangdong businessman Xu Rongcun won the gold and silver medals awarded by Queen Victoria for his "Rongji Lake Silk". Over a century, Guangdong's technological development has kept pace with the forefront of the world, showcasing the unique charm of "Made in Guangdong" on the international stage of the World Expo. At the 2010 Shanghai World Expo, tourist boats independently designed by Guangdong enterprises made their debut, and the high-end equipment in the Guangdong Pavilion also came from Guangdong enterprises. At the 2015 Milan World Expo, Guangdong company Yongyi was one of the general contractors for the construction of the China Pavilion, while another Guangdong company, Ruifeng Audio, not only undertook some of the audio equipment for the China Pavilion, but also 10 national pavilions adopted their products. At this year's Osaka World Expo, Guangdong enterprises further showcased their manufacturing capabilities in advanced technologies such as AI robots. Welcome to the China Pavilion. ”At the entrance of the China Pavilion at the Osaka World Expo, the humanoid robot Walker C from Shenzhen U-Select Technology Co., Ltd. waved its arms and greeted tourists from various countries. Many foreign visitors stopped to take photos. We hope to introduce the development of artificial intelligence in Guangdong to tourists around the world in this way, allowing them to experience a new landscape of future life. ”Pan Anyu, Brand Director of Ubiquitous, said. Shenzhen Zhouming Technology Co., Ltd. has become an old friend of the World Expo. From providing LED screens for over 30 venues at the Shanghai World Expo to the Osaka World Expo, its role has been upgraded to a comprehensive solution service provider, providing LED display equipment and integrated solutions for multiple key venues. From the Shanghai World Expo to the Osaka World Expo, our products have achieved leaps in core technical indicators such as refresh rate, contrast, resolution, and brightness. ”Yang Liying, Senior Technical Service Engineer of the company's sales and service system, said. 15 years have passed, and the deep participation of Guangdong enterprises in the World Expo is a reflection of the transformation from "Made in Guangdong" to "Created in Guangdong". The China Pavilion at the Osaka World Expo has created an interactive installation called "Bird Paradise" that integrates sound, light, and imagery to provide Guangdong answers to international issues related to green ecology. Viewers can immerse themselves in the ecological experience by listening to the chirping of Lingnan birds and observing the virtual forest ecological cycle. In front of the "Green and Beautiful Guangdong" exhibition, a long standing American tourist was deeply attracted by the Lingnan landscape painting on the big screen. As the promotional video swept over the lush forests of southern Guangdong and the lively birds on the branches, she couldn't help but ask the staff beside her repeatedly, "Can I see so many green trees in Guangdong? What kind of bird is this?" Her longing comes from the vivid practice of green and beautiful ecological construction in Guangdong over the years. As a global focal point of concern, environmental issues have always been an important topic at previous World Expos. The theme of the 2012 Lishui World Expo in South Korea was "Vibrant Oceans and Coasts - Resource Diversity and Sustainable Development", and the theme of the 2015 Milan World Expo in Italy was "Nourishing the Earth, Energy for Life". Similarly, Guangdong has also left its own green footprint on the stage of the World Expo. At this Osaka World Expo, the Guangdong Activity Week closely followed the theme of "Building a Future Society, Imagining Tomorrow's Life" and launched the "Green and Beautiful Guangdong" panoramic ecological exhibition. The core exhibition area uses a large digital scroll as a carrier and utilizes advanced technology to dynamically present the ecological picture of Guangdong, showcasing the remarkable achievements of Guangdong in improving forest coverage, protecting biological habitats, and improving water environment. Chen Xiaofeng stated that the Guangdong Activity Week is not just a simple achievement exhibition, but also an interpretation of the deep-seated ideas for solving global problems. For example, the offshore wind power matrix and forest carbon sequestration projects we showcased not only showcase Guangdong's exploration and achievements in green and low-carbon transformation as an economic powerhouse, but also convey the wisdom of sustainable development in Guangdong. Prior to this, at the 2010 Shanghai World Expo, the Guangdong Pavilion interpreted the theme with three exhibition areas: "Green Life," "Green City," and "Green Myth. The Bird Paradise at the Osaka World Expo also flew into the Shanghai World Expo: at the entrance of the Guangdong Pavilion, visitors only need to clap their hands, and the "Big Banyan Tree" representing the Bird Paradise on the screen will grow up. Tourists can feel the practical path of promoting harmonious coexistence between humans and nature in Guangdong through these images. Presenting a more diverse Guangdong during the late Qing Dynasty and early Republic of China, Zheng Guanying, a native of Xiangshan, repeatedly mentioned the World Expo in his book "Scarism in the Prosperous Age", and even dedicated a chapter to discuss its historical evolution and functional role. He believes that hosting the World Expo is beneficial for technological exchange and cultural dissemination, as well as for broadening horizons and transforming concepts. Zheng Guanying's foresight has been confirmed by Guangdong's participation in the World Expo. Culture has become an important carrier for Guangdong to showcase its regional characteristics and deepen its understanding of the world through the window of the World Expo. Therefore, at the 2010 Shanghai World Expo, Guangdong has displayed cultural and artistic elements that reflect Guangdong's folk customs, such as Cantonese opera, puppet show, Hakka folk song, Paper Cuttings, clay sculpture, and lion awakening; At the 2012 Lishui World Expo in South Korea, Guangdong presented themed cultural performances such as "Lion Dance," "Oyster Girl," "Auspicious Turtle Dance," and puppet show "Fisherman's Play in the Sea." Chen Laifa's first performance at the World Expo was in Shanghai. He still remembers that he was touring the entire World Expo Park with the old team members, constantly surrounded by foreign tourists who blocked their way. We performed at the World Expo to convey the spirit of unity, hard work, and courage of English songs and dances to tourists, and let the world feel its charm. "As time passed, at the Osaka World Expo, Chen Laifa led a new generation of English song and dance performers to the stage, continuing to tell the story of Guangdong to the world. At this World Expo, a more diverse Guangdong was presented to tourists from various countries through cultural performances. Malaysian Chinese person Xinru flew from South Korea to Japan specifically for the Guangdong Activity Week. Seeing the promotional video of Guangzhou city playing in the China Pavilion, she couldn't help but feel nostalgic: "I am a fourth generation Chinese. 20 years ago, my family took me back to China for the first time when they went to Guangzhou. Today, seeing this promotional video, I feel that Guangzhou has changed so much." Sculptor Xu Hongfei's "Sculpture of Lingnan" series of works also appeared in the China Pavilion at the same time. Its iconic humorous and plump figure sculptures vividly depict the vibrant interest and open-minded spirit of Guangdong's urban life. My sculpture was also exhibited at the 2015 Milan World Expo in Italy, and local sculptors said it could transcend language barriers and communicate with European people. ”Xu Hongfei said that he hopes his works can leave a unique impression of Guangdong for the audience. The world tour of symphonic choir "Hymn to Huineng" was also held in Kyoto, attracting nearly 1200 representatives from the Japanese Buddhist community and people from all walks of life to listen on site, becoming one of the highlights of the event week. Although the event week has come to a successful conclusion, the wonderful stories of Guangdong sharing opportunities and co creating the future with the world are still being written. (New Society)
Edit:He Chuanning Responsible editor:Su Suiyue
Source:Nanfang Daily
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