According to media reports, when searching for the term "accompanying physician" on social media platforms, it is common to claim a monthly income of 10000 to 100000 yuan, and the promotion of related training institutions is often associated with "high income". However, according to citizens who have obtained the certificate of accompanying physician skills, after months of eagerly registering and taking the exam, they have not received any orders. They are confused: is it because the market demand is not that great, or is the channel for obtaining orders not connected? The reality gap has made them calm down and re-examine the market for accompanying physician training. From the perspective of social demand, accompanying medical services are indeed standing at the forefront of the industry's rapid development. The degree of aging in our country is deepening, and there is an objective demand for medical accompaniment services among elderly people living alone and those seeking medical treatment in other places. Some institutions are targeting this "blue ocean" and exaggerating the prospects of "monthly income exceeding ten thousand" and "saturated orders" to attract students to pay for training. But the reality is that many students, after investing thousands of yuan in training fees, end up not receiving a single business deal, and the invested capital is uncertain when it will be recouped. Behind this phenomenon, there is a hidden utilitarian mentality among some training institutions. Institutions use the gimmick of "high income" and "stable order acceptance" to recruit students, deliberately blurring the validity of certificates. For example, certificates issued by a certain institution only have the official seals of local associations and training schools, and cannot be queried on the platform of the Ministry of Human Resources and Social Security. Essentially, they are graduation certificates rather than professional qualifications. In addition, some training courses have been criticized for being too basic, with practical courses reduced to visiting classes and textbooks consisting only of A4 printed materials. In addition, the impatient mentality of some students has also created a psychological gap among them. Many students enroll in training with the aim of earning high income, dreaming of "getting certified and getting employed" and "earning money through training", but they overlook the importance of accumulation and precipitation in any profession. Accompanying services belong to the medical assistance industry, which requires mastery of basic medical knowledge, familiarity with hospital procedures, emergency response capabilities, and patience and a sense of responsibility. If one only focuses on quick monetization, it will neither improve service capabilities nor gain user trust, ultimately falling into the dilemma of 'the more money one wants to make, the harder it is to take orders'. Cracking this dilemma requires institutions and individuals to abandon utilitarian thinking. Training institutions should strictly set courses according to professional standards, focusing on cultivating practical abilities such as first aid skills and disease care, rather than simply pursuing pass rates. Students need to adjust their mentality and realize that accompanying therapists are service providers rather than "money making tools". They are willing to start from basic work and gradually accumulate reputation. In addition, industry standards also urgently need to be improved, such as establishing a nationwide unified professional certification system for accompanying physicians and banning local institutions from issuing certificates arbitrarily. The particularity of the profession of accompanying physicians determines that they must be down-to-earth. Patients choose accompanying services mainly to alleviate the feeling of helplessness when seeking medical treatment. Those accompanying physicians who actively serve patients and patiently explain medical orders can often obtain stable customer sources through word-of-mouth. From this perspective, both training institutions and individuals need to let go of the impetuous mentality of "making quick money" and solidly improve the level of accompanying medical services in order to gradually win the favor of the market and ultimately make accompanying medical professionals truly a "hot commodity" in the market competition. (New Society)