Think Tank

What can cities do to retain young people

2025-07-25   

It's graduation season again. Which city to start a new life in is a 'soul test' that every young person who steps out of the ivory tower must face. Young people choose cities to live in, and correspondingly, many cities have also launched a "talent grabbing" war, from "giving household registration", "giving subsidies" to "giving short-term rent", with various patterns emerging. For cities, retaining young people means retaining the future. The changes in population trends have made more people aware that labor has become the most critical factor of production in urban competition. Especially with the accelerated shift of urban industrial structure towards capital, technology, and knowledge intensive industries, there is a stronger demand for fresh "blood". Young people are full of vitality and creativity. They can bring new ideas and technologies to the city, and are an important force in promoting industrial innovation and urban renewal. A city with young people has unlimited development possibilities, which can greatly enhance its economic strength and cultural vitality, giving the city greater advantages in future competition. What kind of city is considered "ideal" by young people? Some hard indicators need to stand firm. For example, convenient transportation, high-quality medical resources, and accessible job opportunities. After all, for a young person to stay, they must first solve basic survival problems. Many cities have spared no effort to respond to the practical needs of young people in this regard. For example, some cities provide "youth stations" to reduce the cost of employment and entrepreneurship for young people, allowing them to bravely take the first step towards a city. For example, some cities provide genuine subsidies for grassroots employment and entrepreneurial incentives. When cities are willing to show sincerity in sharing their initial costs, young people naturally have more courage to turn "give it a try" into "stay". However, to make hard indicators stand firm, it is not enough to rely solely on "one-time investment", but requires sustained support. After solving the problems of settling in and starting out, young people are more eager for long-term development support. This calls for a sustainable talent strategy to avoid the short-sighted effects of policy incentives, and also tests the patience and wisdom of urban governance. Just showing off muscles may not necessarily make young people yearn for it. As some studies have pointed out, today's young people have jumped out of the traditional population flow mode and are no longer obsessed with the "alternative" between going to big cities and returning to their hometown. They pay more attention to the balance of material and spirit, and more attention to the "quality" of life. Personalized labels such as' fruit city ',' pet friendly ', and' many ancient buildings' may all become reasons for them to choose a city. Every city has its own 'genes'. In the future urban competition, we should focus on improving soft indicators, selecting our own development track and striving to cultivate it deeply. We believe that more cities can also usher in their own spring. Ultimately, young people's choice of city is essentially a choice of lifestyle. Seeing their needs and expectations, allowing them to find a sense of identity and belonging, willingly staying and growing together with the city, and innovating for the future! (New Society)

Edit:Luo yu Responsible editor:Zhou shu

Source:GMW.cn

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