The General Office of the State Council recently issued the "Opinions on Releasing the Potential of Sports Consumption and Further Promoting the High Quality Development of the Sports Industry". Opinions require accelerating the construction of a modern sports industry system, continuously boosting sports consumption, and enhancing the overall strength and competitiveness of the sports industry. By 2030, cultivate a group of sports enterprises and events with global influence, and the development level of the sports industry will significantly leap, with a total scale exceeding 7 trillion yuan, playing an important role in building a new development pattern. Opinions suggest guiding financial institutions to optimize investment and financing services, strengthen credit management, enrich credit products, and actively develop businesses such as intellectual property pledge loans. Support eligible sports enterprises to go public and refinancing, issue bonds, and securitize assets. Encourage the effective use of the policy of refinancing and discounting when fully utilized, steadily reduce comprehensive financing costs, and ensure that sports industry related business entities timely enjoy policy benefits. In terms of expanding the supply of sports products, it is suggested to enrich sports events and introduce special policies for the development of event economy. Develop the outdoor sports industry, formulate a new round of development plan for the outdoor sports industry, and carry out low altitude sports activities such as low altitude sports, aviation model sports, and simulated flights while ensuring safety, to promote low altitude sports consumption. Cultivate and strengthen the ice and snow economy, and support the inclusion of eligible ice and snow equipment in the scope of large-scale equipment renewal support. Promote the upgrading of sports equipment, research and formulate implementation plans to promote the high-quality development of sports equipment manufacturing industry. In terms of stimulating sports consumption demand, opinions require the implementation of consumer welfare measures. Carry out pilot projects to promote sports consumption and event economy, and explore innovative policies and measures for sports consumption. Provide financial subsidies for loans to service industry operators in the sports consumption sector who meet the conditions. Various regions can introduce preferential measures such as distributing sports consumption vouchers, offering discounts on consumption, and redeeming points rewards according to local conditions, and encourage regions with conditions to distribute digital RMB sports consumption red envelopes. In terms of strengthening sports management entities, the opinions are clear: to expand and strengthen sports enterprises, increase the number of sports enterprises above designated size, and guide more sports equipment enterprises to grow into specialized, refined, and new enterprises. Encourage the renovation and upgrading of public sports venues, accelerate the green, low-carbon, and intelligent transformation, and support the inclusion of eligible sports venue equipment in the scope of large-scale equipment renewal support. In terms of cultivating growth points in the sports industry, the opinions propose to promote regional coordinated development and support several regions to take the lead in cultivating the sports industry as a pillar industry in their respective regions. Explore and implement measures and convenient services for regional integrated sports consumption to benefit the people, and organize regional sports consumption promotion activities. In terms of strengthening the support of industrial factors, the opinions are clear, enriching the supply of sports venues, and introducing the overall plan for the construction of the national trail system. Support the construction of qualified sports venues and facilities through central budget investment, local government special bonds, lottery public welfare funds, and other means. Support eligible projects to issue Real Estate Investment Trusts (REITs) in the infrastructure sector. (New Society)