The number of new accounts opened in A-shares has significantly increased. According to statistics from the Shanghai Stock Exchange, as of the end of August, the cumulative number of new accounts opened in A-shares this year reached 17.2117 million, a year-on-year increase of 48%. Among them, in August, there were 2.6503 million new accounts opened in A-shares, a year-on-year increase of about 165%, far exceeding the level of the same period last year. From the perspective of account opening structure, there is a clear trend towards youthfulness. In August, individual investors held an absolute dominant position among new account opening investors, reaching 2.64 million households, with "post-00s" and "post-95s" becoming the main force. Not only is the number of new account openings increasing, but investors' risk appetite for the equity market is also gradually recovering. According to Wande data, as of August 18th, the balance of A-share margin trading and short selling has exceeded 2.1 trillion yuan, and the balance of margin trading has exceeded 2.08 trillion yuan, both reaching new highs in nearly 10 years; The number of individual investors in the two financing markets is about 7.56 million, and the number of institutional investors exceeds 50000. More and more investors are choosing to participate in the two financing transactions, and optimistic expectations are recovering. According to financial data, some investors are shifting their asset allocation towards the equity market. The People's Bank of China recently released data showing that non bank financial institution deposits increased by 4.69 trillion yuan in the first seven months of this year. In July, RMB deposits increased by 500 billion yuan, of which household deposits decreased by 1.1 trillion yuan and non bank deposits increased by 2.14 trillion yuan. This change intuitively reflects the phased adjustment of residents' asset allocation. Against the backdrop of lowered deposit interest rates and increasing attractiveness of equity assets, more and more funds are shifting from low-risk and low return bank deposits to higher return areas such as insurance funds and stocks. Xia Fanjie, a strategic analyst at CITIC Securities, believes that for the capital market, this means the inflow of incremental funds, which is conducive to driving the market valuation center upward. Industry insiders analyze that the main reason for the continuous increase in the number of new account openings and active market trading is the market's recovery and improvement. Since the beginning of this year, the A-share market has fluctuated upwards, with overall strong performance in August. Major indices have recorded impressive gains, with the Shanghai Composite Index surging to 3888.6 points, setting a new high in nearly 10 years with a monthly increase of 7.97%. The Shenzhen Component Index has risen 15.32% in a single month, and the ChiNext Index has risen 24.13% in a single month. At the same time, the daily trading volume of the Shanghai and Shenzhen stock markets has exceeded 2 trillion yuan for multiple consecutive trading days, and the total market value of A-shares has reached a trillion yuan level. The combination of market recovery and increased trading has restored investor confidence, boosted investor expectations, and greatly stimulated account opening enthusiasm, "said Tian Lihui, Dean of the Institute of Financial Development at Nankai University. Investors actively participating in the capital market is also a positive response to the macroeconomic stability and improvement. Since the beginning of this year, China has intensified the implementation of more proactive macro policies, deepened the construction of a unified national market, and maintained a steady and progressive development trend of the national economy. According to the data in July, industrial production grew rapidly, the modern service industry grew well, fixed assets investment continued to expand, the import and export of goods grew faster, and the employment situation was generally stable, which steadily supported market confidence. The deepening of capital market reform has also attracted a large number of new investors to enter the market. In May of this year, the People's Bank of China, the State Administration for Financial Regulation, and the China Securities Regulatory Commission announced a package of financial support policies aimed at stabilizing funds, leverage, and expectations, which exceeded market expectations. The Politburo meeting of the Central Committee of the Communist Party of China held on July 30th once again proposed to "enhance the attractiveness and inclusiveness of the domestic capital market, consolidate the momentum of the capital market stabilizing and improving", and further release positive signals to stabilize the capital market. In addition, listed companies actively practice the actions of "improving quality, increasing efficiency, and emphasizing returns" and "improving both quality and returns", continuously optimizing corporate governance, strengthening market value management, and increasing dividend repurchase efforts, further enhancing the investment value of the listed company group and attracting more investors to turn their attention to the capital market. A series of recent market performances have released positive signals, with market volume reaching a new level and the number of new account openings far exceeding the same period last year. ”Yang Chao, Chief Strategy Analyst of China Galaxy Securities, said that the trend of accelerating the reallocation of household wealth to financial assets is clear. With the recovery of market risk appetite driving the spread of profit effects, the inflow of funds has become an important driving force for the upward trend of the market. The continuous increase in the number of new accounts opened in A-shares will directly benefit securities brokerage, margin trading, wealth management and other businesses, and the overall profitability of the industry is expected to be further enhanced. ”Tian Lihui stated that with a large number of new investors, especially young investors, entering the market, the demand for investor education has significantly increased. Securities firms should further enhance their service capabilities, strictly implement suitability management, strengthen risk disclosure, standardize marketing and promotion behavior, strengthen guidance and services for new customers, help them better understand market rules and investment strategies, and effectively protect the interests of small and medium-sized investors. (New Society)