Greater Bay Area

Hengqin Upgraded and Debuted at Guangdong Tourism Expo, "One Sign, Multiple Travel, Enjoying Australian Qin" Received Attention

2025-09-15   

The Guangdong International Tourism Industry Expo 2025 (CITIE 2025) will grandly open from September 12th to 14th at the China Import and Export Commodity Trading Exhibition Center. This year, the Hengqin Guangdong Macao Deep Cooperation Zone made its debut as a "tourism destination partner" and put forward a new cultural and tourism promotion slogan - "One sign, multiple trips, enjoy the Australian Qin", showcasing Hengqin's rich cultural and tourism resources and the latest achievements of the integration of Qin and Macao. Through theme activities such as the Australian Qin Immersive Exhibition Area, the Australian Qin Cultural and Tourism Promotion Conference, and the Business Matchmaking Conference, it actively promotes the new cross-border tourism experience of "one journey, multiple stops", further enhancing the international appeal of the Australian Qin joint tourism. At the Travel Expo, the two cities of Aoqin jointly built an "immersive Aoqin experience area". Through the 3D naked eye dynamic scene technology combining reality and fiction, it stereoscopically presents the landmark buildings of Aoqin, such as Macao Tower, Da Sanba memorial archway, Hengqin Culture and Art Center, Tianmu Qintai, etc., food collisions such as Portuguese Tar, Hengqin Oyster, and the special contents of events such as Green Phukee Grand Racing, Hengqin Tennis Competition, etc., bringing strong visual impact and intuitive experience to the audience. During the Tourism Expo, the cooperation zone and the Macao Tourism Bureau jointly held the "One Trip, Multiple Stations" cultural and tourism promotion event for the Macao Qinhuangdao, focusing on themes such as the National Games, parent-child care, health and wellness, study abroad, and islands. Combined with convenient customs clearance policies such as "group entry and exit" and "one visa, multiple trips", the event promoted the "One Trip, Multiple Stations" tourism route products and policies of the Macao Qinhuangdao, comprehensively presenting the unique products and cultural and tourism resources of the Qinhuangdao Macao joint tourism. Wu Chuangwei, Director of the Economic Development Bureau of the Cooperation Zone, stated that currently, the Hengqin Guangdong Macao Deep Cooperation Zone is shouldering a major mission entrusted by the state, closely focusing on the strategic deployment of the "Overall Plan for the Construction of the Hengqin Guangdong Macao Deep Cooperation Zone", with the main line of "serving Macao, linking the Bay Area, and facing the world", and continuously promoting industrial upgrading and upgrading. In recent years, the cooperation zone has strengthened cooperation with relevant departments of the Macao SAR government, promoting innovative mechanisms and policies such as "one exhibition, two locations", "group entry and exit", and "one visa, multiple travel". As of now, the "group in group out" policy has driven over 70000 cross-border tourists, and 55 travel agencies have obtained qualification recognition. The Australian Qin Enterprise Business Matchmaking Conference held at the same time attracted nearly 100 domestic and foreign buyers, buyer groups, and 25 Macao Hengqin exhibitors to carry out precise docking, effectively promoting the integration of cross-border tourism resources and project cooperation, and providing a communication platform and business cooperation opportunity for expanding the market influence of "one-stop" tourism products. It is reported that Hengqin Culture and Tourism will be based on the new starting point of the 15th Five Year Plan, further leveraging the advantages of the Guangdong Macao cooperation system and policy synergy, continuously deepening its own development, and building a high-level Hengqin International Leisure Tourism Island. At the same time, we will closely connect with Macau in cultural and tourism planning, product development, market promotion, and other aspects, with "cultural and tourism+performing arts", "cultural and tourism+big health", and "cultural and tourism+sports events" as new growth points, to consolidate and build a globally influential "Macao Qinlian Tourism" cultural and tourism brand. (New Society)

Edit:He Chuanning Responsible editor:Su Suiyue

Source:Outlook New Era

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