Recently, the State Council Information Office held a press conference to introduce the relevant situation of "Several Policy Measures on Expanding Service Consumption". Miao Muyang, director of the Department of Industry Development of the Ministry of Culture and Tourism, said at the press conference that this year's National Day holiday is superimposed on the Mid-Autumn Festival, and the holiday is eight days long, so tourism is bound to be popular. Miao Muyang mentioned that the Ministry of Culture and Tourism has launched high-quality products, special activities, and preferential measures that are in line with the season and scenery, offering a rich cultural and tourism feast to the general public. There are three main arrangements: firstly, to optimize supply around the "two festivals". Organize various regions to launch high-quality products such as watching and appreciating dramas, traveling mountains and rivers, Mid Autumn Festival reunions, parent-child entertainment, and nighttime consumption. Splendid concerts, music festivals, intangible cultural heritage exhibitions, China-Chic markets, garden parties, etc. will also be staged one after another, so that everyone can have a full and happy holiday. During the consumption month, over 25000 cultural and tourism consumption activities will be held in various regions. At present, Hubei has launched the second Yangtze River Culture and Art Festival, which will hold exciting activities such as stage art exhibitions and intangible cultural heritage exhibitions. The 36th Shanghai Tourism Festival has launched the "Classic Activity Season", which will feature more than 200 characteristic activities in six major categories including urban roaming and national trend tourism. Secondly, consumption benefits people's livelihoods. The Ministry of Culture and Tourism will officially launch the "100 Cities and 100 Districts" three-year action plan for cultural and tourism consumption, coordinating with China UnionPay, financial institutions, and platform enterprises to launch consumer coupons, payment discounts, and convenient measures for inbound tourism consumption. Various regions have also introduced special policies to expand cultural and tourism consumption, and will provide over 330 million yuan in consumption subsidies during the consumption month. Shandong has issued a work plan on further expanding cultural and tourism consumption, which will organize and carry out the "Enjoy Qilu, GO Shandong" themed tourism year promotion activities, and launch the "Hospitality Shandong" cultural and tourism discount package. Henan Province has issued the "Several Policy Measures for Further Expanding Cultural and Tourism Consumption", expanding new growth points such as "one old and one small" and sports and entertainment, and launching the "Provincial One Code Pass" annual ticket product. Zhejiang has issued several measures to promote the high-quality development of culture and tourism consumption, issued cultural and tourism benefit cards, and carried out activities such as "air tickets and consumption vouchers". Guangdong launches the Golden Autumn tourism consumption season and will distribute 20 million yuan worth of vouchers. Qinghai will issue "Shanzong Water Source Beautiful Qinghai" cultural and tourism consumption vouchers. The third is to create new cultural and tourism scenes. Various regions will create unique cultural and tourism scenes to celebrate National Day, Mid Autumn Festival, and harvest. The Chinese Farmers' Harvest Festival Golden Autumn Consumption Season will be launched in various regions, featuring a series of rural cultural and tourism consumption scenes such as harvest scenes, rural landscapes, and folk customs. Beijing Tianjin Hebei and other regions will launch regional linkage cultural and tourism consumption activities. Sichuan and Chongqing will take the 14th China Art Festival as an opportunity to launch boutique tourism routes and characteristic cultural and tourism consumption scenes such as "Travel with Performances" and "Art Museum Nights". The online travel platform will launch "Travel with Film and Television" to welcome the National Day special tourism routes and integrate online and offline cultural and tourism consumption activities to benefit the people, promoting intangible cultural heritage cuisine special tourism routes. The Ministry of Culture and Tourism will also conscientiously implement the requirements of the General Office of the State Council's "Notice on Further Strengthening the Comprehensive Supervision of the Tourism Market", strengthen the supervision of the tourism market, maintain market order, and create a reassuring, reassuring, and warm atmosphere for cultural and tourism consumption. (New Society)