Economy

Livelihood Credit Card "Double Festival" Welfare Finance Empowers Consumption Expansion

2025-09-30   

As the Mid Autumn Festival and National Day holidays approach, China Minsheng Bank Credit Card Center (hereinafter referred to as "Minsheng Credit Card Center") has launched a series of "Double Festival Consumption Promotion" activities, covering various scenarios such as exclusive discounts for Minsheng Sam's Club joint credit cards and "National Butler" full reduction benefits, further meeting the diversified consumption needs of residents during the holidays. In order to meet the diversified needs of different groups, as of December 31, Minsheng Credit Card Center has added the preferential service of Minsheng Sam's co branded credit card, launched WeChat money reduction activities in conjunction with more than ten well-known brands such as McDonald's, Pizzahut, Naixue, Ruixing, Didi, Cat's Eye Film, and covered core consumption scenarios such as catering, travel, supermarket, etc., provided customers with exclusive benefits covering multiple formats, and enjoyed UnionPay platinum card rights at the same time to help customers obtain substantial benefits in high-frequency consumption scenarios. Consumer finance, as a bridge connecting consumption and supply, plays a crucial role in promoting consumption upgrading. Adhering to the policy guidance of "expanding domestic demand and promoting consumption", Minsheng Credit Card Center, in conjunction with JD, Meituan, Alipay and other leading platforms, launched the activity of "one button binding card and free payment package" for the National Life App. Cardholders have the opportunity to obtain a payment preference of up to 188 yuan through the first binding of the National Life App, which not only covers high-frequency online consumption scenarios, but also provides consumers with more flexible payment options. In addition, the Minsheng Credit Card Center continues to explore and practice inclusive finance, extending discounts to residents' daily life services through the "National Butler" entrance, creating a national butler recharge and payment discount, allowing cardholders to enjoy "pen and paper consumption discount" when handling various life services such as daily payment, mobile phone recharge, gas card recharge, car washing and maintenance. Through the "National Butler", Minsheng Bank is building credit cards into service assistants that are close to people's lives, achieving precise matching between financial services and daily needs. (New Society)

Edit:Wang Shu Ying Responsible editor:Li Jie

Source:Economic Daily News App

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