On the vast Gobi Desert at the eastern foot of Helan Mountain in Ningxia, the Western Xia Mausoleum, which has been dormant for nearly a thousand years, is quietly waking up. This newly established world cultural heritage site is no longer just a silent mound in the eyes of tourists or a mysterious symbol in the writings of scholars. Through innovative exhibition methods, technological empowerment, and situational interpretation, it has gradually transformed into a touchable, dialogic, and immersive historical site, continuously attracting the attention of visitors from all over the world. The Western Xia Dynasty, which once coexisted with the Song, Liao, and Jin dynasties, left behind mysterious texts and towering rammed earth mounds at the foot of Helan Mountain. However, for a long time, its historical value was not widely recognized. In the past, locals' impression of Xixia Mausoleum was that it was a 'pile of soil,' "said Chen Xiaoxu, the marketing department director of Xixia Mausoleum Cultural Tourism Development Co., Ltd. of Yinchuan Culture and Tourism Group." After the successful application for World Heritage, the comprehensive upgrade has made more people aware of the weight of this' golden signboard. 'Nowadays, the innovative exhibition design has given new life to the ruins. At Tomb No. 3, which is speculated to be the tomb of Li Yuanhao, the founding emperor of the Western Xia Dynasty, visitors can imagine its original form by overlapping it with the remaining ruins through transparent acrylic panels that outline the building outline; Beside the divine path, hollow metal wires are woven into the shape of stone statues. These artistic presentations have become hot topics on social media. This display is really artistic, combined with the original cultural relics scene or fragments, it's really great, "wrote a high like comment. In order to satisfy people's curiosity about the mausoleum and underground palace, the scenic area has introduced VR and XR immersive experience projects. Tourists can "ride" cultural relics and burn horses to fly over the mausoleum area, or explore the mysterious and magnificent underground palace. They can also follow archaeologists to "dig treasures" and learn about history through fun interactions. These projects are very popular among children, "Chen Xiaoxu said. In the museum, precious cultural relics such as Jialing Pinjia, Green Glazed Phoenix Kiss, and carved dragon railings are placed in a 720 degree smart display cabinet, which visitors can manipulate with their fingertips and observe the intricate patterns. According to Nashan, Deputy Director of the Western Xia Mausoleum Museum, over 160 cultural relics of different levels have been digitized and certified with high precision, laying the foundation for cultural and creative development. At present, there are about 800 cultural and creative products related to the Western Xia Mausoleum. On the electronic screens at the entrance of the visitor center and museum, real-time visitor data and waiting times for shuttle buses will be displayed, effectively assisting in the diversion of tourists and enhancing the travel experience; The intelligent monitoring system covers a 40 square kilometer site area and buffer zone, providing 24-hour protection for site safety. Technology makes history "perceptible", while immersive interpretation makes it "participatory". From museums to scenic spots, staff members wear costumes of various ethnic groups from the Song Dynasty, creating a rich historical atmosphere from details; In the underground passage connecting the exhibition hall and the ruins, the immersive performance of "Xixia Leji" will be staged. Tourists can follow the actors' movements and interact with the "Xixia people" dressed in ancient costumes, "crossing" back to the streets and alleys of hundreds of years ago. According to Liu Qianyu, director of the Yinchuan Tourism Development Service Center, a horse battle performance project that deeply integrates the nomadic culture of the Dangxiang ethnic group and has a complete storyline is also in the process of script polishing and venue planning, and will soon meet with tourists; A large-scale immersive dressing center is also being planned and constructed; The scenic area will also create a market for transactions between Western Xia and Song people, providing visitors with experiential shopping experiences; The Xixia themed restaurant will also be open, offering dishes such as Dangxiang roasted lamb leg and Tuoba series. We also plan to connect the Xixialing Scenic Area, wineries along the eastern foothills of Helan Mountain, and the off-road destination Huke Road through activities such as cross-country running, to provide tourists with a more unforgettable experience. ”Liu Qianyu said that the successful application for World Heritage status of the Western Xia Mausoleum has injected strong impetus into Ningxia's efforts to become an international tourist destination. The series of measures undoubtedly 'amplified' the charm of the Western Xia Mausoleum. According to Chen Xiaoxu, by 2025, Xixia Mausoleum will receive about one million visitors, a year-on-year increase of about 30%, among which the number of inbound tourists ranks among the top in Ningxia scenic spots. During the peak season, there is a complete shortage of tour guides, so we are actively recruiting multilingual volunteer tour guides from the society to provide appointment tour services, "said Chen Xiaoxu. Many young volunteers have joined in, bringing tourists a unique experience with their naive and vivid language. From protection and management to in-depth development, further research on the Western Xia Mausoleum is indispensable. The management office of Yinchuan Xixia Mausoleum District and Xixia Mausoleum Museum are transforming from management institutions to 'management+research', hoping to further explore historical value and innovate exhibition and explanation methods, so that more tourists can feel the diverse and integrated pattern of Chinese civilization and the formation of a unified multi-ethnic country in Xixia Mausoleum, and appreciate the charm of Chinese civilization, "said Nashan. (New Society)