Creating comprehensive ice and snow products to unlock new ways of celebrating the Chinese New Year, launching themed activities for the 33rd Winter Universiade in Changchun in 2027, and inviting newcomers to participate in the "Love themed Ice and Snow Cultural Experience Tour"... In the 2026 Spring Festival, Changchun City presented a cultural and tourism "menu" showcasing local ice and snow sentiment and fireworks. The reporter recently learned the above news from the first press conference of the 2026 "Welcoming the New Year" series held by the Changchun Municipal Government Information Office. Changchun is a major hub for ice and snow tourism in China. With Xinmin Street as the center, the local government focuses on two ice and snow parks, namely, Xintiandi Ice and Snow Paradise and Fanxue Carnival, and focuses on six ski resorts, including Tianding Mountain, Miaoxiang Mountain, Lianhua Mountain, Jingyuetan, Wandamao, Nanxili, and links the theme park of "Fantastic Snow Land Train", sculpture garden ice and snow art world, Changying Century City "Mountain and Sea Wonderful Night" and other ice and snow recreation spaces to build a new picture of ice and snow tourism that covers all areas and is full of joy. Jin Yong, Deputy Director of Changchun Municipal Bureau of Culture, Radio, Film and Tourism, said that during the Spring Festival, "Changchun Xinmin 'Wonderful' Fair" will fully release new vitality through characteristic artistic performances, theme tours and China-Chic bazaar, which gathers time-honored brands and cultural and creative talents; The "Five Blessings for the New Year" folk activity will enrich the tourist experience through activities such as dancing yangko, playing iron flowers, interacting with celebrities, and fireworks displays; The "Celebrating the New Year in Changchun" event will feature special banquets such as Kaijiang Fish Feast, Big Goose Feast, and New Year Pig Feast; Theme activities such as "Ice and Snow New Year Customs Lantern Prayer", "International Circus", and "Thousand Lantern Fireworks Night" will spare no effort to bring the flavor of the New Year to life. The 33rd Winter Games will be held in Changchun from January 15th to 25th, 2027. This year's Spring Festival, the city will deeply integrate elements of the Winter Olympics with local characteristics, and launch a festival feast that covers the whole area and has diverse content. Including Korean ethnic song and dance performances, specialty food tasting, "Pink Snow Carnival", ethnic dance performances, etc. Some scenic spots and commercial districts will also launch characteristic performances and interactions. Jin Yong introduced that the local area is also planning to create a love journey connecting Changchun and Changbai Mountain, inviting couples to take the "C1314" themed train to Changbai Mountain, and complete the entire process of marriage proposal, registration, and wedding in the ice and snow scenery, deeply interpreting the unique charm of Changchun as a "youth creative capital" and "romantic destination". According to the reporter's understanding, a series of brand activities such as celebrating the Chinese New Year in libraries, celebrating the Chinese New Year in museums, celebrating the Chinese New Year with intangible cultural heritage, and public welfare delivery will also be held before and after the Spring Festival. (New Society)