According to the Guangdong Provincial Administration for Market Regulation on the 30th, the bureau has issued the key points for intellectual property work in 2026, focusing on empowering the development of new quality productive forces and the construction of the Guangdong Hong Kong Macao Greater Bay Area. With a focus on improving the level of intellectual property creation, utilization, protection, management, service, and foreign cooperation, 61 key tasks have been deployed in 11 aspects to promote the good start of intellectual property work in the province during the 15th Five Year Plan period. It is reported that Guangdong will focus on service centers, comprehensively deepen the overall deployment of intellectual property work, complete the preparation of the "15th Five Year Plan" for intellectual property with high quality, promote the joint construction of world-class bay area intellectual property strong provinces and ministries at a high level, promote the implementation of intellectual property strategies from a high position, implement key projects in the field of intellectual property in the talent highland of the Greater Bay Area with high standards, and implement intellectual property related assessment work with high requirements. At the same time, Guangdong will focus on consolidating its advantages, continuously enhancing the core competitiveness of the "Shenzhen Hong Kong Guangzhou" and "Macao Zhuhai" innovation clusters, strengthening the PCT international patent layout of innovation entities, conducting patent navigation for key industries, improving the rapid response and precise service mechanism for key entities' intellectual property rights, and strengthening the international service supply of intellectual property rights. In addition, Guangdong will focus on promoting comprehensive innovation, strengthening intellectual property creation reserves in key areas, enhancing patent reward and incentive policies, promoting the strengthening of intellectual property chains and efficiency in key industries, exploring cross regional patent pre-approval work, deeply implementing trademark and brand strategies, enhancing the support and guarantee capabilities of modern industrial system construction, and strictly regulating illegal and irregular behavior of intellectual property agents. It is worth mentioning that Guangdong should focus on creating a first-class business environment, vigorously improve the level of intellectual property protection, strengthen administrative protection of intellectual property rights, enhance protection of intellectual property rights for major events, promote rapid and coordinated protection of intellectual property rights with high quality, accelerate the establishment of intellectual property protection institutions, strengthen the resolution of intellectual property disputes, cross regional collaborative protection of intellectual property rights, and protection of foreign-related intellectual property rights, and strengthen guidance for the protection of foreign-related intellectual property rights. Guangdong will also focus on building a world-class bay area, deepen intellectual property exchange and cooperation, promote intellectual property cooperation between Guangdong, Hong Kong, and Guangdong Macao, deepen international exchanges in the field of intellectual property, actively participate in the application for international awards in the field of intellectual property, and continue to create a strong atmosphere for high-quality development of intellectual property. The Guangdong Provincial Market Supervision Administration said that, in the next step, it will conscientiously implement the work deployment of the Guangdong Provincial Party Committee, the Guangdong Provincial Government and the China National Intellectual Property Administration, focus on the requirements of the provincial high-quality development conference, comprehensively promote the implementation of key work points, ensure the implementation of various tasks, promote the construction of Guangdong as a world-class province with strong intellectual property rights in the Bay Area to a new level, and contribute Guangdong's strength to building a world-class intellectual property power with Chinese characteristics. (New Society)