Health

Health consumption expansion and upgrading

2025-07-09   

Recently, at the health service center of Dengta Community in Dongxin Street, Hangzhou City, Zhejiang Province, 68 year old Aunt Zhang sat in front of the New Shiyoupin Intelligent Health Mirror for a health assessment. In just 3 minutes, the device generated a health report through AI facial diagnosis and tongue coating analysis: "Yang deficiency+phlegm dampness constitution may pose cardiovascular and cerebrovascular health risks. It is recommended to adopt a low salt, low sugar, and low-fat diet, combined with bamboo leaf flavonoids for regulation." "I used to only know a few values after a physical examination, but now I can get such detailed and professional health advice, which is really good. With the help of modern technology, we elderly people can better carry out health science management, effectively achieve reasonable dietary combinations and health care for our bodies. ”Aunt Zhang couldn't help but sigh. It is reported that this intelligent health mirror collects facial and tongue image information and survey questionnaire content, uses neural network algorithms for health statistics processing and clinical verification, can identify 28 health states, and combines with built-in customized solutions for 24 sub-health, chronic diseases, and skin problems to provide personalized health reports, including health risks, possible causes of risks and health principles, daily guidance, dietary adjustments, and other personalized health management plans. The "Health Industry Consumption Trend Development Report" released by the China Consumers Association shows that the total revenue of China's major health industry will reach 9 trillion yuan in 2024, and the market size will expand rapidly. In April of this year, multiple departments jointly issued the "Special Action Plan for Promoting Health Consumption" (hereinafter referred to as the "Plan"), proposing to "vigorously develop new service formats such as health examinations, health consultations, and health management, and enhance differentiated, intelligent, and customized service capabilities" to better meet the health consumption needs of the people. We actively create an intelligent health management model for traditional Chinese medicine, explore and create health monitoring centered on digital traditional Chinese medicine four diagnosis technology, provide customized and personalized health assessments, health guidance, health products, and health services for consumers, and achieve standardization, normalization, and intelligence of traditional Chinese medicine health management. ”Zhang Hong, Secretary of the Party Committee and General Manager of New Era Health Industry (Group) Co., Ltd., introduced that the company, adhering to the product concept of "Chinese Health Preservation Gathers essence", has been deeply involved in the health field for 30 years, and has researched and developed more than 300 series of green health food, cosmetics, cleaning products, household products, health equipment and other products, so as to better meet the people's personalized, multi-level and high-quality health consumption needs. At present, the development of the health consumption market is opening up new space. The Plan proposes to actively cultivate fashionable leisure sports projects with consumption leading characteristics, such as ice and snow, equestrianism, and racing; Deeply implement actions such as "bringing sports events into scenic spots, neighborhoods, and commercial districts", "traveling with sports events", and "outdoor sports vitality in mountains and waters". Many business entities have taken advantage of the situation, innovated consumption scenarios, and optimized consumption experiences. In June of this year, Meituan launched the "Anxin Le Life Plan" consumer protection product in Hangzhou, introducing innovative solutions for the sports and fitness industry to enhance consumer confidence in fitness and sports. According to Meituan data, with the help of sports training products such as "Anxin Xue", the demand for various sports projects continues to rise. The search volume for "squash court" increased by 188% year-on-year, and the search volume for "self-service billiards" increased by 96% compared to last year. Small scale sub card group buying, represented by weekly and monthly cards, has become a popular trend in fitness consumption scenarios. Since June 1st, the search volume for "fitness monthly card sub card" has increased by 31.6% year-on-year, and the search volume for "24-hour self-service gym sub card" has increased by 96.9% year-on-year. From digital health devices to intelligent health management, from creative health consumption to fashionable sports experience, the popularity of health consumption continues to increase. Experts suggest accelerating the construction of an integrated development pattern for consumption formats such as business travel, culture, sports, and health, improving the quality of supply of health products and services, and cultivating and developing new quality productive forces in the field of health consumption. (New Society)

Edit:XINGYU Responsible editor:LIUYANG

Source:people.cn

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